Having a guest post on a high government website like CoSchedule can increase your credibility. As a competitor, this is the kind of website from which you want backlinks or for which you need to write guest posts. The blog has a DA of 57 and is a popular tool for content marketers. Scroll further down and you will see me Author Profile for CoSchedule. If we use the example of my head shot, you will see that the first result points back to this blog. Google will then return a results page that looks like this: Step 3: Start looking for opportunities Select the headshot or logo you downloaded in step 1 and click on the blue “Upload a picture” tab. These are all powerful backlinks that help me grow my domain authority, website traffic and sales. If you continue to browse through the results, you will see that I have appeared on sites such as: If you scroll down, you will see a few more pages: If you flip my headshot with the image, you will see such results before the fold: Getting the backlinks can help you grow your traffic, build your authority, and possibly increase your competitor.įor example, let’s say you’re competing with me.
The search engine uses links from other sites as a statement of trust.Īccording to a study by Backlink, the site that ranks first on Google has, on average, 3.8 times more backlinks than those in positions two to ten.īy analyzing where your competitors get links, you can determine which sites help increase their authority and get you a piece of the pie. If you have no backlinks, it is more than 90 percent of sites do not receive traffic from Google.īy uploading a photo of a competitor’s headshot or company logo, you can see at a glance where their inbound links are coming from and a list of callback opportunities.īacklinks are a valuable Google ranking factor. Using reverse image search with your competitors is one of the best link building strategies that most people skip. Why would you use a reverse image search for competitor research? If you do it right, it can give you the upper hand over your competitors while increasing your authority. I used it reverse image search to grow my backlinks by 26 percent, but it can do so much more than find unclaimed backlinks.
These details usually include:Īlthough many people use reverse image search to see if someone is stealing their content, it is a powerful tool in the hands of a smart digital marketer.
What is reverse image search?Ī reverse image search uses an image instead of a text-based query.Īll you have to do is upload an image to a search engine and you will get a list of information.
Reverse image search seo how to#
Here’s how to turn the success of your backlink into you.
If you did it right, you can use it to track your competitors and find the backlinks that increase their DA and profits. How do you find these sites? Reverse image search. It can not only help strengthen your domain authority (DA), but it can expose your business to a new audience that might want to buy from you if you target the right sites. This is where a callback strategy come in. Of course, you can blog until you have hundreds of posts on your site, but it takes time.Ĭan your business afford to wait? Probably not. What do backlinks, reverse image search, and your business have in common?
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